museums Archives - Guardian Adventures

People rarely advocate because they were told to. They advocate because they have a story to tell.

Transformative experiences give visitors a personal narrative:

- - “Something shifted for me.”
  - “I saw myself differently.”
  - “I want others to feel what I felt.”

This kind of storytelling is organic. It is often emotional. And it is trusted far more than institutional messaging.

Super Fans do not recite facts about exhibitions. They share what it meant to them. In doing so, they can become powerful Brand Ambassadors. This isn’t because they were recruited, but because they feel compelled by their experience.

One of the most overlooked benefits of Transformative Design is its impact on reciprocity. When visitors feel changed by an institution, gratitude often follows. Gratitude creates responsibility. Responsibility creates action.

Super Fans are more likely to:

- - Donate repeatedly
  - Volunteer time or skills
  - Advocate during government funding decisions or public debates
  - Participate in advisory councils or member communities

They are invested because the museum is no longer external to them. Its success feels personal… because it is now part of their identity.

Museums positioned as transformative spaces do more than retain individuals. They create communities of meaning.

These communities:

- - Share language and values shaped by shared experiences (necessary ingredients of a subculture)
  - Feel a sense of belonging connected to the institution (especially when they see themselves reflected in the exhibits)
  - Extend the museum’s impact far beyond its walls (and far beyond that moment)

This is especially important for museums addressing social history, science, culture, or identity-based narratives. When visitors feel seen, capable, or expanded by an experience, they bring that energy outward and they bring people back with them.

Designing for Transformation

Transformative Design does not require larger budgets. It requires clearer intent. It can involve simple adjustments to a current exhibit, creating an interactive game, or adding a space for debrief.

Here are just some of the questions museums can ask include:

- - What perspective might visitors carry forward?
  - How do we invite agency rather than consumption?
  - Where (inside our space) do we allow emotional resonance and reflection?
  - How does this experience connect to who visitors are becoming?

The transformation that is specific to your message is not accidental. It is designed. When museums choose to design for identity rather than impressions, they stop competing for attention and start building allegiance.

You know that saying that later in life, people won’t remember the facts a teacher taught… but they will remember the way that teacher made them feel? Well people will always remember how a museum made them feel about themselves.

Museums that embrace Transformative Design do not just attract audiences. They cultivate advocates, allies, and supporters who carry the institution forward through conversation, care, and contribution. But Super Fans are not born from marketing campaigns. They emerge from moments that matter.

And in a world saturated with experiences, that may be the most sustainable strategy museums have.

Guardian Adventures provides consulting and transformative design for therapeutic centers, museum and science centers, summer camps, amusement & attraction industries, and more.

…and why those lenses support innovation.

All designers seek an elegant solution to a significant problem. Elegant, in this sense, means a solution that isn’t complex and addresses each of the objectives efficiently and effectively.

When taking on a project, especially one with a transformative objective, it’s important to bring in perspectives from various fields and lived experiences. Each expert view not only deepens our understanding but also improves how the project unfolds, making sure it’s both accessible and engaging. But more, I posit that having a wide range of perspectives (people from very different fields or cultures) is what makes your project truly innovative and approachable. They will ask questions and make suggestions that will prevent many iterations of re-design because they are not seeing the project through the sometimes myopic viewpoint of a singular solution.

I’d like to acknowledge Upsalla University, in particular the Transformative Game Design Masters Degree for this list of various expert lenses. I’ll give you my summation of the role for each of these perspectives.

- Physical Logistics Specialist: Think of this person as your go-to for making sure everything fits—literally. They make sure the space works just right and that all the resources are in place so everyone can participate fully without a hitch. This isn’t just for in-person programs. Online events or courses still need a logistics specialist who makes certain that the software being used is the right kind and in working order.
- Communication Specialist: This is your storyteller. They ensure that every message, whether spoken, written, or displayed, is clear and captivating, making certain everyone’s on the same page. This is both in the mode of project production (think of a Project Manager) and also as it pertains to the end users (think of an Instructional Designer). IE. Making sure the instructions for the experience are clear and easy to understand.
- Safety Specialist: Every great project needs a guardian angel, and that’s this specialist. They’re all about creating a safe space where everyone can explore, learn, and process. This role is particularly important in helping your end users calibrate to each other and the topic before engaging in content that might be a polarizing subject or a topic that could be triggering. You don’t want your end users to have a negative experience and this role will lower that risk.
- Accessibility Specialist: Accessibility goes beyond just physical access. This specialist helps make sure that everyone, no matter their ability, can engage fully with the project. These are also called Universal Designers. Trust me – getting these experts on board right at the start of the design process is vital. Many developers don’t bring them in until the project is in a final draft state (or even already available to the public) and then they have to go back and redesign because they didn’t have the lived experience or training to see accessibility through another person’s lens.
- Cultural Consultant: If your project serves or is about a specific demographic, do yourself and the project a big favor and partner with a cultural consultant who is an active member of that culture. And don’t just have them on the side lines telling you what words to use or that such and such design element is not appropriate. This isn’t just about preventing cultural appropriation… it’s about reaching your end users through elements of their own culture and lived experience. There’s a great saying I heard, “Nothing about us without us.” I would also add that if you want a project to go global and to be easily translatable into multiple languages, make sure you have a large number of your designers whose first language is not English. They will help you use words that are clearly translatable and steer away from lingo that certain English users take for granted as being widely known.
- Diversity, Equity, and Inclusion Specialist: With all of the backlash on this in the USA, I am going to make the point that all of the people pushing against DEI are just not getting: You will NEVER be at the pinnacle of innovation if you don’t have a diverse team. This diversity is what brings perspectives that you and people like you don’t have. If you don’t have Equity, then you are not accounting for these differences so your diverse team cannot operate efficiently and once again, you are missing out on peak innovation. And if you don’t have Inclusion, your team won’t feel like they can speak up and provide their full, authentic feedback – which might run counter to what others are saying. But strong innovation requires positive conflict. Just ask any top performing music band.
- Education Specialist: They’re focused on making sure the project isn’t just fun, but also truly educational, with takeaways that stick. These roles are Curriculum Designers and Learning Experience Designers. They know not just how to deliver the content, but how to process the experience so that transfer is the outcome. Transfer means that the end-user has a takeaway from the experience that is applicable to their life outside of the experience.
- Mental Health Professional: This is the partner to the Safety Specialist. Their role is to ensure that the resulting experience supports everyone’s emotional and mental well-being, making it a positive outcome for all participants. The more emotionally challenging the topic you are trying to explore, the more vital this role is in your project. As well, they can assist in the debrief of the participants at the end of the experience so that everyone has a chance to process their emotions and make sense of their interaction.
- Workshop Designer: This person designs engaging activities that not only fit the project’s goals but also help make the experience safer and more engaging. This role identifies how to prepare the participants ahead of time for the experience in such a way that they have a better understanding of what is to come and an agreed upon method for communicating what their comfort level is with the changing dynamics.
- Documentation Lead: They document everything. This role is vital because it helps the team reflect on what’s working and what needs tweaking, while also making sure that everyone is working on the same version. I’m sure some of you recall a time you discovered that you were adding or editing an outdated document and had to start again on the more recent version (insert exasperated sigh here).

So there you go. By incorporating each of these perspectives/roles into the planning process, you can ensure the project isn’t just highly innovative, efficient and effective, but also deeply impactful. Because when you are in the job of making an experience or game that is transformative, you really need to know what you don’t know… and co-design with those who can fill in those gaps for you.

Guardian Adventures provides consulting and transformative design for museum and science centers, summer camps, amusement & attraction industries, and more.

What is Transformative Design: Definition, Design, and Impact

Understanding Transformative Experiences

A transformative experience is an event or interaction that shifts or grows an individual’s perspective, understanding, or behavior in a sustained and prolonged manner. These experiences are particularly impactful in game design, where they not only engage and entertain but also influence personal development, educational outcomes, and social perspectives. By challenging the participant or players’ preconceived notions or opening them to new views, these experiences can promote growth and insight.

Designing Transformative Experiences

To create a transformative experience, our designers integrate intentional design, compelling narratives, and meaningful interactions. However, one of the key differences between an experience that is just immersive and one that is transformative is the concept of ‘framing.’ Framing involves setting up the game environment and rules in such a way that players feel safe to explore and make decisions. This safety net is important for encouraging experimentation and learning without fear of real-world repercussions. As well, the activity must have a strong debrief experience in which participants process and put words to their experiences. Then, by providing space for them to associate this new perspective to their life beyond the experience, the participants leave with an understanding of how to incorporate their new knowledge or interest. In other words, transformative design isn’t just about creating a cool interaction… it’s about inspiring change.

The Impact of Transformative Design

Strong transformative design can inspire change because they offer an engaging method to interact with complex subjects such as historical events, scientific concepts, cultural divides, or ethical dilemmas. Experiencing the consequences of their decisions within a safe, game-based environment allows participants to gain deeper insights that they are more likely to transfer to real-life situations. As well, these experiences can bridge cultural and educational gaps, creating inclusive environments where diverse groups can learn from each other’s perspectives, encouraging empathy and understanding.

What Does This Matter to You?

Transformative experiences and games are powerful tools for deep engagement, effective teaching, and inspiring sustained and prolonged positive change. By using framing to ensure safety and encourage thoughtful introspection, participants can bravely engage with challenging ideas that entice them past their comfort zone. As educational tools, they hold the potential to revolutionize how we interact with new and complex topics, making them invaluable for encouraging learners to see these fields of study as career opportunities. So if your organization is interested in having your participants or guests experience your subject matter in a transformative way, then Transformative Design is the path forward.

Guardian Adventures provides consulting and program development for museum and science centers, summer camps, amusement & attraction industries, and more.

Museums are evolving from static spaces where information is simply presented into dynamic environments that engage visitors in meaningful and even transformative ways. Transformative Game Design plays an important role in this evolution, turning museum visits into immersive, interactive experiences that not only educate but also inspire visitors to take action based on their new insights.

This approach leverages game mechanics to create compelling narratives/adventures and challenges that resonate with visitors on a personal level. This then encourages them to reflect on and change their behavior outside the museum. This concept is called “transfer” and is considered the pinnacle of education. But this process is entirely dependent upon the type of experience the visitor has, how they feel about it (because emotion inspires action), and whether or not they know what their next step is for acting on this new perspective.

To help illustrate this, we’ve come up with nine example interactions that are broken out into the type of Exhibit, the Design of the interaction, and the Action that this inspires in the visitor.

1. Climate Action Simulation

Exhibit: Climate Crisis Interactive
Design: Visitors participate in a role-playing game where they act as leaders of different countries tasked with negotiating a global climate deal. The game uses real data to show the impact of their decisions on global emissions and climate change.
Action: Participants are encouraged to commit to personal or community actions to reduce carbon footprints, with resources (based on their locale) provided to help them implement these changes.

2. Historical Immersion LARP

Exhibit: The Underground Railroad Experience
Design: A live-action role-playing (LARP) game that recreates scenarios from the Underground Railroad. Visitors assume the roles of various historical figures, making critical decisions that affect their journey to freedom.
Action: This exhibit prompts visitors to engage with modern issues of justice and equality, directing them to volunteer opportunities with local civil rights organizations.

3. Economic Decision-Making Game

Exhibit: Trade and Commerce in the Ancient World
Design: An interactive board game where players trade goods along historical trade routes, facing challenges like pirates and storms. The game highlights the economic principles and the impact of trade policies.
Action: Players learn about fair trade and are provided with information on how to support ethical consumer practices.

4. Public Health Interactive Challenge

Exhibit: Outbreak!
Design: A digital interactive experience where visitors work together to stop a spreading infectious disease by making public health decisions and allocating resources effectively.
Action: The game encourages visitors to participate in health initiatives and educates them on ways to prevent disease spread in their communities.

5. Art Conservation Puzzle

Exhibit: Art in Peril
Design: Visitors solve puzzles that simulate the challenges of art conservation, understanding the chemistry and artistry behind preservation techniques.
Action: Inspired by the exhibit, visitors can donate to art preservation funds or participate in local art restoration projects.

6. Wildlife Conservation Strategy Game

Exhibit: Endangered Ecosystems
Design: A strategy game where visitors manage a wildlife reserve, making decisions about habitat protection and species conservation.
Action: This game inspires visitors to support or volunteer for wildlife conservation efforts and provides information on adopting endangered animals.

7. Archaeological Dig Simulation

Exhibit: Digging Into the Past
Design: A hands-on exhibit where visitors participate in a simulated archaeological dig, uncovering replicas of artifacts and learning about the scientific methods used in archaeology.
Action: Participants are encouraged to support archaeological research through educational programs or become amateur archaeologists… even what local colleges offer archeology as a course.

8. Space Exploration Interactive Lab

Exhibit: Mission to Mars
Design: An interactive lab where visitors plan a mission to Mars, involving challenges like spacecraft design, navigation, and life support systems.
Action: This interaction promotes interest in STEM fields and offers links to space camps and science education initiatives.

9. Sustainable Living Workshop

Exhibit: Future Cities
Design: This interactive model city allows visitors to be involved in urban planning and sustainability decision-making. As they make choices about infrastructure, energy sources, and public spaces, they see the real-time impact of their decisions on the city’s development.
Action: Visitors leave equipped with a “sustainable living toolkit” that includes practical tips and resources for reducing energy consumption and waste in their own homes, encouraging them to make environmentally friendly choices daily.

We hope you found inspiration in the above examples transformative game design that can make museum exhibits more than just informative—they can become catalysts for personal and social change. By adding interactive and actionable elements into your museum experience, your visitors are not only educated but also motivated to apply their new knowledge in meaningful ways. And isn’t that the best outcome for education?

Guardian Adventures provides transformative game consulting and program development for museum and science centers, summer camps, amusement & attraction industries, and more.

In all of the work I have been doing with museums and science centers lately, I hear the same concerns over and over again: How do I add more engagement to my existing exhibits without breaking the bank on new tech or hiring more staff? History museums in particular face this obstacle.

Well good news! I’ve got some ideas listed below that can solve your concerns and NOT bust your budget.

1. Hands-On Replicas and Artifacts

Provide replicas of historical artifacts allowing visitors to physically handle and examine items up close, offering a tangible connection to the past. This approach makes the historical experience more relatable and less abstract, inspiring a deeper understanding and curiosity.

2. Interactive Boards and Flip Panels

Adding interactive boards or flip panels to the exhibits can encourage visitors to actively participate in their learning experience. These can include questions, puzzles, or hidden information that visitors can uncover, which adds an element of discovery and engagement without needing digital technology.

3. Static Clue-Based Scavenger Hunts

Create a scavenger hunt that visitors can engage with at their own pace which encourages exploration and attention to detail. Providing clues or questions that lead visitors through the exhibits can turn a visit into an adventure, making learning fun and memorable.

4. Storytelling Through Letters and Diaries

Incorporating facsimiles of letters, diaries, or historical documents within displays allows visitors in history museums to explore personal stories and perspectives from the past. This method helps humanize historical figures and events, creating emotional connections without the need for digital aids or live performances.

5. Thematic Pathways

Design thematic pathways through the museum that guide visitors on a journey through specific topics or eras. By organizing exhibits around exciting themes and providing clear, engaging signage, your museum can offer structured yet self-guided tours that cater to varied interests.

6. Question and Reflection Prompts

Place thought-provoking questions or reflection prompts throughout the exhibits which encourage visitors to think critically about what they are seeing and how it relates to their own lives or contemporary issues. This strategy creates personal connection and deeper engagement with the content.

7. Interactive Maps and Timelines

Large, printed maps or timelines with movable markers let your visitors track historical movements, events, or developments. This hands-on approach helps visitors understand the scope and scale of historical events in a tangible way.

8. Role-Playing or Persona Cards

Offer visitors the chance to adopt an historical persona or a role when they enter the museum and engage with the exhibit through the eyes of that persona. This adds a layer of immersion through the use of the visitor’s own imagination.

9. Feedback Walls or Comment Books

Encourage your visitors to leave their thoughts, reflections, or answers to specific questions on a feedback wall or in a comment book. This allows them to contribute to the collective museum experience. It can also provide a sense of community and shared discovery, as well as provide valuable feedback for the museum.

10. DIY Craft or Activity Stations

Set up activity stations where visitors can engage in historical crafts or activities at their own pace allows for hands-on learning without the need for digital technology or additional staff. These stations can include simple instructions and materials for activities relevant to the museum’s theme, such as making mini catapults (with soft projectiles, of course) in a medieval exhibit.

By adding these low or no-tech and low staff solutions, history museums can create more engaging and interactive exhibits that enhance the visitor experience by encouraging active participation, personal reflection, and hands-on learning. Give one of these ideas a try (or let us know if you need help) and help make history accessible and engaging for all ages.

Guardian Adventures provides immersive and interactive elements consulting and program development for museum and science centers, summer camps, amusement & attraction industries, and more.

Live Action Role Playing (LARP) has emerged as an innovative and engaging vehicle for museums to educate visitors about artifacts and cultures. This immersive approach involves participants actively engaging in role-playing scenarios that are often based on historical, cultural, or fantastical themes. By integrating educational LARP (also known as EduLARP) into their programs, museums can offer a more dynamic way to experience history and culture, moving well beyond traditional passive learning methods like reading a placard or watching a video.

Educational Benefits of LARP

Enhanced Engagement and Learning Retention: LARP activities in museums create a participatory learning environment. Numerous studies have shown that active participation in learning activities significantly enhances memory retention and understanding. For instance, a study by National Training Laboratories found that the average retention rate for participatory teaching methods like practice by doing was 75%, compared to just 5% for lecture-based learning¹.

Fostering Empathy and Cultural Understanding: By stepping into the shoes of historical figures or cultural representatives, participants gain a deeper understanding and empathy for different perspectives and ways of life. This experiential learning approach is shown in research indicating that role-playing can effectively foster empathy and social understanding².

Encouraging Critical Thinking and Creativity: LARP in museums challenges participants to think critically and creatively as they navigate through scenarios. This aligns with educational theories that emphasize the importance of critical thinking and problem-solving skills in learning³.

How to Add LARP into Your Museum

Design Culturally and Historically Accurate Scenarios: Right from the start of the planning stage, it’s vital for you to collaborate with historians and especially cultural advisors, who are active members in that culture, to ensure the accuracy of the LARP scenarios. This not only respects the represented cultures but also provides an authentic learning experience that doesn’t cross over into cultural appropriation. If you don’t have program designers on staff, you can bring in an experienced designer who knows how to work with cultural advisors. Another important consideration is making the LARP accessible.

Incorporate Artifacts and Exhibits: Your LARP scenarios can be designed around specific artifacts or exhibits, allowing your guests to interact with the history or artifacts (such as replicas) and learn about them in a contextually rich setting. This method can bring life to your museum’s historical artifacts and make their stories more relatable.

Train Staff and Volunteers: Effective implementation of LARP in museums requires recruiting and training staff or volunteers who can guide participants and ensure a safe, respectful, and educational experience. Another important aspect of the experience is to engage the participants in a Debrief so that they can connect their new knowledge with their own lived experience. Ideally, the training is accessible as an online course or hybrid program so that your additional or future staff can learn how to run the adventure outside of the original training group. This helps ensure that you are not left with a lack of people capable of running the LARP due to limited staffing.

Case Studies and Examples

Several museums have successfully integrated LARP into their educational programs. For instance, the Guangdong’s Jiangmen Museum in China has conducted LARP sessions where participants engage in scenarios based on ancient civilizations, providing a hands-on experience of history⁴. Similarly, the Museum of the Moving Image has hosted LARP events that immerse visitors in their exhibition “Creatures from the Land of Thra: Character Design for The Dark Crystal: Age of Resistance”⁵.

More museums are stepping into the realm of high interactivity in a way that doesn’t necessitate investment in expensive technology and instead capitalizes on the human to human interaction that guests of all ages crave.

Key Takeaway Points

LARP in museums represents a dynamic intersection of education, history, and interactive storytelling.
LARP enhances engagement and learning retention, fosters empathy and cultural understanding, and encourages critical thinking and creativity.
Its successful implementation, as seen in institutions like the British Museum and the National Museum of Denmark, proves its potential in transforming how museums educate and connect with their visitors.
The key to its effectiveness lies in the careful design of scenarios with cultural advisors, integration with artifacts, and skilled facilitation.

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References

Guardian Adventures provides LARP and game consulting and program development for museum and science centers, summer camps, amusement & attraction industries, and more.

Live Action Role Playing (LARP) tailored for children requires a cohort of staff members who are not just guides but also imaginers, educators, and guardians of what can possibly be a transformative experience. The success of a LARP hinges on the team behind it—those who can turn a simple game into a rich, educational narrative. Below are the ideal qualities your staff members should possess and the training necessary to prepare them for the unique challenges of a children’s LARP.

Desirable Attributes in LARP Staff

The first attribute to seek in potential staff members is a genuine enthusiasm for role-playing and storytelling. Enthusiastic guides can make the difference between a memorable LARP and a forgettable game. Consider a candidate who lights up when discussing their favorite storybook or who has a penchant for dramatic flair—this natural inclination towards storytelling can keep children captivated.

Secondly, experience with children is invaluable. A candidate who previously worked as a summer camp counselor, where they orchestrated group activities and mediated the occasional squabble. This is a person who knows how to communicate at a child’s level and maintain engagement, even with a diverse group. We have a saying that a person who can work with kids, also knows how to work with adults. But not necessarily the other way around.

The ability to think on your feet is another important skill – improvisation skills are a must. Imagine a scenario where the planned story takes a turn due to the unpredictable input of a child. A staff member skilled in improvisation can seamlessly weave this input into the narrative, enriching the experience and even creating a sense of agency for the child.

Patience and adaptability are non-negotiable. Children’s energy levels and attention spans can be highly variable. A staff member must remain patient and adaptable, able to switch from a high energy outdoor chase scene to a quiet indoor puzzle-solving session as the situation demands.

Lastly, a deep understanding of safety and boundaries is critical. LARP activities should be fun but never at the expense of safety. An ideal candidate is someone who can assertively but kindly set clear rules and boundaries without dampening the adventurous spirit of the game.

Experience to Look for in Candidates

When looking for the right candidates, a background in education or child development can be a significant asset. These individuals bring an understanding of educational pedagogies that can be leveraged to create learning moments within the LARP. For example, a candidate with a background in science education may expertly weave in a lesson on ecology while the children are on a quest through the “enchanted forest.”

Theatrical or performance experience can also be extremely beneficial. Those who have stood on a stage know how to command an audience’s attention and can make a scripted role feel alive. They can don a costume and not just play a part but become it, convincing the children of the reality of the world they’ve entered.

With the above in mind, we have found that applicants who have a degree in Theater Education are the best candidates. They tend to have experience working with children, improv skills for theater, and knowledge on how to integrate education into the experience.

Having a current or event past first-aid certification or the willingness to obtain it is another practical requirement. Accidents, though rare and minor, can happen, and having staff on hand who can provide immediate care is essential.

Experience in roleplaying games or LARPing can be beneficial for understanding concepts like story arcs and solid game play. However, we have found that this is only applicable if the candidate has sufficient experience playing with children in the age demographic of the LARP you are seeking to create. See above about experience working with adults is not the same as experience working with kids.

Training Strategies for LARP Staff

Training should begin with a child-centric approach, ensuring that staff are equipped to create an environment where every child feels valued. For instance, role-playing exercises during training can prepare staff for the wide array of questions and scenarios they might face, from a shy child reluctant to participate to an overzealous participant who tries to dominate the play.

A comprehensive safety and emergency response training program is also vital. This training should cover everything from basic first aid to conflict resolution, with regular role-playing drills to ensure that all staff members know how to respond swiftly and effectively in various situations.

Character and story development workshops can serve as a creative incubator for staff, allowing them to craft compelling characters and plots. Staff could, for example, be tasked with developing backstories for their characters that weave educational elements into the lore of the LARP world.

Effective behavior management is another crucial aspect of training. Staff should be equipped with strategies to manage large groups of children, maintaining engagement and focus without stifling fun. They should learn to recognize signs of distress or exclusion among participants and intervene in a manner that supports positive group dynamics.

Finally, inclusivity and sensitivity training is necessary to ensure all children, regardless of their background or abilities, can enjoy the LARP to its fullest. Staff should be trained to be mindful of cultural sensitivities, to support children with special needs, and to foster an atmosphere of acceptance and encouragement.

It may sound like a lot to consider when you are hiring people for a LARP for children. But the right staff can make such a difference in the experience and the memories of the participants. Truly interactive, person-to-person activities are the most ripe for a transformative experience while reminding us of the importance of connecting with each other.

can lay a solid foundation for a successful and memorable event, while also optimizing resources and minimizing risks.

Guardian Adventures provides consulting and program development for museum and science centers, summer camps, amusement & attraction industries, and more.

For amusement park event managers, the introduction of a new festival or event is an exciting opportunity to enhance guest experiences, boost attendance, and increase revenue. However, the success of such an endeavor hinges on your meticulous planning and strategic decision-making. Before diving into the design and financial commitments, however, you should arrange a thorough brainstorming phase. This preliminary stage not only streamlines your planning process but also plays a pivotal role in determining the feasibility and potential profitability of the event.

The Role of Brainstorming in Event Planning

Idea Generation and Refinement:

– Brainstorming sessions serve as a breeding ground for ideas. Encourage team members to think creatively and without constraints. This phase is about quantity, not quality, of ideas.

Cost-Effective Planning:

– Early brainstorming helps in identifying potential cost-saving strategies. By thoroughly vetting ideas before any financial commitment, you can avoid the pitfalls of investing in unfeasible concepts.

Risk Assessment:

– Discussing various aspects of the event during brainstorming helps in identifying potential risks and challenges, allowing for proactive mitigation strategies.

Key Questions to Address When Brainstorming

What is the Objective of the Event?

– Define clear goals. Is the event aimed at increasing footfall, enhancing brand image, or providing a unique experience? Clear objectives guide the planning process.

Who is the Target Audience?

– Understanding the demographic and psychographic profile of your target audience is essential. This influences the theme, activities, and marketing strategies.

What is the Proposed Theme?

– The theme should resonate with your audience and align with your park’s brand. Consider current trends, cultural relevance, and uniqueness.

What are the Budget Constraints?

– Determine the financial ceiling for the event. This will guide decisions regarding scale, marketing, and attractions.

What Resources are Available?

– Assess existing resources such as space, staff, and equipment. Utilizing available resources can significantly reduce costs.

What is the Ideal Duration and Timing?

– Decide on the length of the event and the best time to host it. Consider factors like weather, holidays, and competing events.

How Will the Event Be Marketed?

– Brainstorm marketing strategies that align with your audience and objectives. Consider digital marketing, partnerships, and traditional media.

What are the Potential Risks?

– Identify risks related to weather, safety, and operational challenges. Planning for these in advance can save costs and prevent mishaps.

How Will Success Be Measured?

– Define metrics for success, such as attendance numbers, revenue, guest satisfaction, and media coverage.

The Benefits of Comprehensive Brainstorming

Cost Savings:

– By identifying potential issues and unfeasible ideas early, you can avoid unnecessary expenses.

Enhanced Creativity:

– A collaborative brainstorming environment fosters creativity, leading to more innovative and engaging event concepts.

Risk Mitigation:

– Discussing potential risks upfront allows for the development of effective contingency plans.

Alignment with Objectives:

– Brainstorming ensures that every aspect of the event aligns with the overarching goals and objectives.

Informed Decision-Making:

– With a thorough understanding of the event’s scope, target audience, and logistical requirements, decision-making becomes more data-driven and strategic.

To help you through this planning process, we have made a a comprehensive Event Planning Form with 27 questions for you to fill out during your brainstorming sessions. The results are emailed to everyone you list in the form and can keep each person in the loop about the resulting decisions.

The planning of a new festival or event in an amusement park is a complex process that requires careful thought and preparation. The brainstorming phase is critical in shaping the event’s concept and ensuring its feasibility and success. By addressing key questions and encouraging open, creative discussions, you can lay a solid foundation for a successful and memorable event, while also optimizing resources and minimizing risks.

Guardian Adventures provides consulting and program development for museum and science centers, summer camps, amusement & attraction industries, and more.

As treasure troves of culture and knowledge, museums hold untold potential not just as destinations for school field trips, but as extensions of the classroom. In particular, when museums offer educational resources for teachers, they greatly enrich the curriculum and provide students with a deeper, more contextual understanding of their subjects. As well, resources based on games and stories can tap into the vast potential for interactive learning to make a lasting impact on each student’s educational experience.

Museums as Educational Partners

Enriching the Curriculum

Museums possess a wealth of artifacts and exhibits that can bring textbooks to life. By offering access to curated educational resources about those exhibitions, museums can help teachers provide a more nuanced view of complex subjects, from history to science. For instance, history teachers can use online museum archives to show actual artifacts from the period they’re teaching, allowing students to make a tangible connection with the past.

Tailoring Learning

Teachers can often feel constrained by the rigidity of standardized curricula. Museum resources can offer the flexibility to tailor learning experiences to the needs and interests of their class. For example, science teachers might incorporate virtual tours of natural history museums to complement a unit on evolution or biodiversity, giving students a glimpse of the diversity of life forms far outside of the student’s own location and the adaptations of those life forms to their environment.

The Power of Game-Based Resources

Engagement Through Interactivity

Game-based learning harnesses the engaging power of play to encourage active learning and problem-solving. When museums offer resources in the form of games, they capture the attention of students who might otherwise be disengaged. This method can be particularly effective for complex STEM topics, which often benefit from interactive models and simulations that can make challenging concepts more accessible – even allowing the introduction of higher level thinking at a lower grade level.

Learning by Doing

Educational theorists have long touted the benefits of experiential learning—learning by doing. Games and interactive simulations offered by museums can provide hands-on experiences in a virtual format. For example, an online game that allows students to simulate archaeological digs can teach them about the scientific process of uncovering and analyzing historical artifacts.

Accessibility and Reach

In an age where technology pervades every aspect of life, digital resources can overcome the limitations of geography. Museums that provide online game-based resources for teachers to use in their classroom can make their collections and expertise available to a much broader audience. A small rural school, miles from the nearest museum, can still benefit from high-quality educational games developed by leading institutions.

Examples of Game-Based Museum Resources for Schools

History Mystery Games – Museums can create online games where students analyze primary source documents and artifacts to solve historical mysteries.

Virtual Physics Labs – Science museums can offer interactive simulations where students conduct virtual experiments to learn about physics principles.

Eco-System Simulators – Natural history museums can develop games where students manage virtual ecosystems, learning about environmental science and biology.

Math Puzzles from Art – Art museums can offer pattern and geometry games based on their art collections, integrating math and art education into an interdisciplinary approach and allowing students who excel in each subject see the value in both.

Language Learning Through Exploration – Language museums can create exploration games where students practice language skills while learning about the history and culture of the language.

Cultural Role-Playing Games – Anthropology museums can provide role-playing games where students take on roles to uncover information through the stories of different cultures, promoting understanding and empathy.

Interactive Storytelling – Literary museums can develop interactive narratives that allow students to engage with literature in a choose-your-own-adventure format.

Astronomy Quests – Science centers with planetariums can create quest-based games that teach students about astronomy and space exploration.

Engineering Challenges – Technology museums can offer design and build challenges that give students a taste of engineering problem-solving.

Virtual Museum Building – Students can learn about curation and exhibit design by creating their own virtual museum exhibits.

As museums continue to evolve, their role in education can expand through the provision of game-based resources for teachers. These resources harness the potential for interactive, engaging learning, making subjects come alive for students in diverse and innovative ways. By investing in these resources, museums not only fulfill their educational missions but also ensure that their treasures have a lasting impact on the learners of today and the leaders of tomorrow.

Guardian Adventures provides consulting and program development for museum and science centers, summer camps, amusement & attraction industries, and more.

Science centers and children’s museums are on a constant quest to engage and inspire individuals of all ages to be curious and explore the world around them. However, not everyone absorbs information the same way—some visitors need more dynamic, interactive experiences to grasp complex subjects. They need an interactive game for motivation or a story for context… and even better: A role to play in that story. This is where games and Live Action Role-Playing (LARPs) can offer a new dimension for educational immersion.

Why Games and LARPs Are Effective Tools

Interactive Learning

Games and LARPs (also called EduLARPs) can turn abstract theories and ideas into something more tactile and experiential. They promote interactive learning, which research shows increases retention and understanding¹. The game environment can engage the emotions of a learner which encourages them to persevere through the learning process. Simply studying a topic does have it’s place when the topic requires significant memorization. But it’s terribly difficult to get excited about memorization.

Catering to Different Learning Styles

Different people have different learning styles—visual, auditory, reading/writing, and kinesthetic. Games and LARPs are designed for multiple learning styles and can accommodate different lived experiences, making the educational process more accessible and culturally inclusive². This is especially true for learners who love video games or movies because the best games involve the use of storytelling.

Encouragement of STEM

By embedding scientific, technological, engineering, and mathematical (STEM) principles into a game or LARP scenario, participants can understand these concepts in an applied setting, boosting their interest in STEM fields³. It’s also possible to use these methods to introduce higher level scientific concepts to younger children. There is a limitation, of course, in that metaphors and fantastical stories are sometimes the vehicle for education. So it is important that the teacher helps the students understand that these aspects may not fully encompass the complexity of the scientific concepts. But if the learner is truly inspired, they may pursue more traditional learning in the future.

Five Examples of Games and LARPs in Educational Settings

1. Phantom Physics: Quest for the Hidden Particle

This is an exciting and interactive 30 minute LARP mystery that teachers can run in their classroom or over Zoom about Particle Physics for ages 8-10. Created with materials from CERN with permission

2. Crack the DNA Code

You’ve spotted some products in a shop in New York City. You have a hunch that some of them are from endangered animals. The store owner claims the products are all legal. It’s your job to find out which products were made from endangered animals. It’s your turn to be a DNA detective!

3. Mathlete Tournament

A competitive game where teams solve math problems to “score goals,” turning abstract equations into a tangible, goal-oriented activity.

4. Astronaut Training Camp

A LARP that mimics the challenges and exercises astronauts go through, embedding physics and engineering concepts within the challenges.

5. Elixir of Life STEM Adventure

In this course, instructors learn how to run an immersive LARP where your guests are thrust into a crime-solving adventure set aboard a cruise ship in the year 2070. This LARP requires more equipment resources than are typical for a classroom.

As the pinnacle of Informal Learning, science centers and children’s museums can provides a wide array of benefits to their learners when they integrate LARPs and games into their displays or experiences. They improve interactive engagement, apply to multiple learning styles, and encourage an interest in STEM fields. These institutions are already renowned for making science interesting and they have a much wider leeway than schools for making science not just informative, but also fun and accessible.

Footnotes

1: Kapp, Karl M. “The Gamification of Learning and Instruction: Game-based Methods and Strategies for Training and Education.” Pfeiffer, 2012.

2: Coffield, F., Moseley, D., Hall, E., & Ecclestone, K. “Learning styles and pedagogy in post-16 learning: A systematic and critical review.” Learning and Skills Research Centre, 2004.

3: Honey, Margaret A., and Margaret Hilton, eds. “Learning science through computer games and simulations.” National Academies Press, 2011.

Guardian Adventures provides consulting and program development for museum and science centers, summer camps, amusement & attraction industries, and more.